I want to go over the basic terminology necessary to understand college applications. So many of us—college consultants, high school counselors, teachers, parents, university admissions departments—take it for granted that our students are completely aware of all the terms and lingo, even though the terms are rarely actually taught. If you’re trying to be a first-generation college student, came to this country recently and are new to the system, and/or go to a high school that doesn’t emphasize college preparedness, then some (or a lot) if this may be understandably new.
So basically: high school students don’t know what college tuition costs in their area; they realize they don’t know; many assume it’s unaffordable; many give up on college because of their (often inaccurate) estimates of cost.
These findings make a lot of sense. The actual cost of college is complicated, because it’s different for each person at each university. It’s completely reasonable not to look into college if you’re pretty sure you can’t afford it. And really, why would we expect 9th graders to know how much a college education costs?
Undermatched is the term for students who go to a college that is less selective and elite than what they could get accepted to. If you could get into one of the 20 most selective colleges but don't apply to any of them, then you are undermatched. If you probably would not get accepted to any of those (and most of us can't), but could still be accepted to one of the 200 most selective colleges but don't apply, then you're still undermatched. It has to do with the difference between where you could be accepted to versus where you actually apply.
Everyone knows that college is expensive. There are plenty of universities whose full published price is higher than the median family income in America. The numbers can be so big that they're hard to imagine and even harder to make realistic decisions about. So here's an exercise I do with most of my consulting clients. You can do this at home with your family.