Tomorrow, December 1, the newly revised FAFSA will open up online, several months later than it usually does.
I haven’t seen the updated website yet, so I don’t have any specific advice about the FAFSA. But I do have some big-picture advice about affordability and paying for college. And that advice comes down that one reminder: colleges don’t give you money.
Pretty much everyone, myself included, goes along with the idea that financial aid is money that the colleges are giving away. We use the verbs “give” and “offer” all the time. If the sticker price is $50,000 and the price that you’ll be charged is $25,000, then they “gave” you $25,000 in aid. You might contact them to see if they can “offer” you more. And that $25,000 is real. It’s money that you’re not paying, and it makes a huge difference in your life. But it’s not money that they’re giving you, it’s just a discount on what they charge you.
Compare it to buying clothes. Imagine you go to Macy’s to buy some jeans. The price tag says $100, but they’re on sale for 20% off. So you pay $80. That $20 difference is real—it’s money that you can spend on something else. But it would sound kind of silly if Macy’s told you they were “giving” you $20 to buy the jeans. It would sound ridiculous if Macy’s added up all the discounts they gave over a year and claimed they “provided” Americans with millions of dollars in aid. That sale price isn’t money they’re giving away, it’s a discount on what they’re bringing in. It’s a slight distinction, but it can have a huge effect.
Unlike Macy’s, colleges do this all the time. They have a sticker price, and they offer you a discount, and then they frame it as money they’re offering you. They can have you focus on how generous their offer is instead of how much money you and your family are paying. You don’t have to play along if you don’t want. You can stay laser-focused on your cost, not their generosity.
And then there’s debt. When colleges offer you loans to help you pay for college, this counts as aid. That actually makes sense, because if you’re able to afford the college by taking the loan and paying over years when you wouldn’t be able to afford it in cash, then they are indeed aiding you in your ability to go to college. But don’t let that aid get too caught up in the language of “offer” and “giving.” It’s money you’re spending. You’re spending it over time, not all at once, and that’s really helpful. But you’re spending it, and taking a risk doing so. Give your future self credit for that money, not the college, because it’s your future self that is actually paying.
This advice is about mindset and perspective. By reminding you that colleges don’t actually give you money, I’m hoping to help you make more rational decisions and have healthier emotions. So when you get your financial aid offers in the coming months, keep a few things in mind:
Stay completely focused on the cost to you, not what the college is offering. If you read a financial aid offer and still aren’t sure what your cost is (it happens often), get in touch and ask them to explain the offer so that you can understand what your cost it. While you’re at it, ask them what the average price increase is every year.
The sticker price is completely made up and arbitrary. On average, only about 15% of students pay the full price. There are lots of factors that go into the sticker price, but one strategy that some schools use is setting a higher sticker price so that they can advertise how generous they are with aid. It’s like Macy’s changing the price of those jeans from $100 to $110 so they can still get $80 but also advertise a $30 discount instead of $20.
The price that you pay is your price, and almost every student has a different price. How much of a discount schools offer is determined based on your family finances and how much you can afford, your perceived long-term value to the school, and how many discounts they’re offering other people. Your perceived long-term value to the school is complex. How much a school perceives your value to them may take into account how likely they think you are to graduate; how much time and talent you may contribute to the campus while you’re there; athletic, artistic, or other talents you have that can be useful to a school team or program; how likely you and your family are to donate to the school in the long term; and what academic and/or social gaps the school is experiencing that you can help fill. When you hear “merit,” you probably think of how well you performed in high school. When the colleges say “merit,” they’re probably thinking about your long-term value to them. They aren’t the same. There’s no way for you to know your perceived long-term value to a school ahead of applying for admission and financial aid.
If you’re trying to estimate your cost at a particular school, skip over their stats about average aid offered or percentage of students who receive aid. Don’t get caught up in the “offers.” Look at two numbers: the average net price and the average indebtedness at graduation. Use those as your reference points. If your family has normal finances, that is likely to be around the price they ask of you. If your family has less money than average, expect a lower price. If your family has more money than normal, expect a higher price.
Pay attention to debt. If you graduate college within five years and don’t take on too much debt, then the debt is probably worth it. The average lifetime earnings of college graduates is much higher than that of people who don’t have a college degree. If you already feel like there are obstacles that may keep you from graduating, then you should be very hesitant to take on student debt. You should also be hesitant of taking on more than $30,000 debt total over the four-five years you’re a student. I’d like to say that you can adjust a reasonable debt load based on your career path. Maybe higher debt is fine if you’re going into computer engineering, and you should be more frugal if you’re going into early childhood education. But the truth is that you don’t know what job you’ll have in your first few years after graduation, or how much it will pay.
Talk to your family about money, as soon as possible. You should know your line between “affordable” and “not affordable” before you apply to schools, and definitely before you start getting financial aid offers.
Never skip applying to a college that you think is a good fit because you think you can’t afford it. Wait until you know your cost, and then decide if you can afford it. People are surprised by their financial aid offers, in both directions, all the time. Maybe you’re right and you can’t afford it, but make them tell you so.
Assume that you’re going to attend the least expensive school that accepts you. If you decide to go to a school that is more expensive than other schools that accept you, you should be able to explain—to yourself and others—why. “Because it’s a better school” or “because it’s a better fit” aren’t good enough. Be able to explain why you think it’s a better school for you and why you think the extra cost is worth it.
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